https://www.proxibid.com/Oilzum-Cleanzum-w-Bucktooth-Kid-Logo-Salesman-Sample-Metal-Can/lotInformation/74619974
https://www.proxibid.com/Oilzum-Paper-Items-w-Bucktooth-Kid-Logos/lotInformation/74620166
https://www.proxibid.com/Oilzum-Paper-Items-w-Bucktooth-Kid-Logos/lotInformation/74620166
here's that sign on display at the 1909 Boston Auto Fair
F.W.White and H.P.Bagley established their small company in 1888.
At White and Bagleys Worcester offices, the founders of the company and their little staff tackled the basic lubrication problem: to develop a practical motor oil of uniform quality with a long service life and good protective properties.
A series of basic motor oil formulae were developed by White and Bagley during the years when the automobile was changing from a scientific curiosity to a reliable road machine.
More often than not, the oil bought at blacksmith shops and corner stores was inferior, unbranded, of uncertain quality. So to overcome this, in 1905, White and Bagley created one of the very first brand name motor oils, Oilzum.
The familiar Oilzum kid trademark became a fast friend of the early motorist.
The company changed to Oswald the Chauffer logo after about 5 years
Never seen that. Another great post.
ReplyDeletethank you! I don't think I ever had either, and so I did my part to share the cool interesting stuff I come across while enjoying this interesting hobby we have of vehicle enthusiasm.
DeleteDarn it, what I should have done is place a bet with everyone that I could pull this off, and in return, collect a paycheck! That would have been a lot damn smarter on my part
Interesting indeed, especially because what is shown at the beginning is cylinder oil rather than motor oil, "carbonless" an important qualification. We don't normally see cylinder (aka top cylinder) oil used much these days, but it used to be pretty routine to add some to fight corrosion and wear. I bet that light grade Oilzum made for a really nice machine oil.
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