In January 1962, Ford Argentina launched the first Falcon assembled in the local market. Its launch was a milestone in the history of motorsports and Argentine advertising. (thanks Gaucho Man!)

The company presented the car in Plaza Italia (Buenos Aires), building a giant structure to represent its slogan: “A piece of precision”. It was a gigantic micrometer with a life-size Falcon inside it that rotated 360º

Later this model of car will become an icon of illegal repression due to the use made by the task forces of the Argentine dictatorship at the time of kidnapping and disappearing citizens.

http://gauchomodels.blogspot.com/2022/01/apuntes-sobre-la-escala-164.html

https://listao.com.ar/2022/01/argentina-1962-el-lanzamiento-del-ford-falcon-fue-el-mejor-de-la-historia-del-pais/