The interior of each customized Denimachine Ford van was decked out with red shag carpeting, a Coca-Cola college dorm size mini refrig, a CB, RCA tv, an eight-track, and wall-to-wall customization of tufted pockets and Levi's buttons galore, along with red paisley-patterned fabric for crown molding
Each was customized to be unique in small ways, but not just in appearance, the mechanicals were upgraded a bit too, with Cragar Road Star wheels and Goodyear GTs, traction bars and a sway bar, a B&M transpack for better shifts, Mallory unilite electronics to upgrade from points, and Hooker headers exhausting through Thrush sidepipes of course
The hood is a fiberglass scoop from Hooker, as are the fender flares and spoiler
https://fordauthority.com/2026/01/50-years-ago-levis-and-coke-turned-this-ford-van-into-denim-heaven
this success bred imitators in Australia, the Easy Roller and Freedom Machine
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