Wednesday, January 29, 2025

LaFontaine Ford, St. Clair, decided to use the Eminem song “Lose Yourself” to promote the Detroit Lions Special Edition 2024 Ford F-150 in its advertisement

So how, could they not KNOW, and be advised by their management, or anyone involved with acquiring a copy of the song, and adding it to the commercial... that they need a license to do so

So, they are getting sued. Well, of course, it's the age of bots and AI, no doubt the computers at the music company are constantly searching for usage of the music they are the rights to, and comparing it to the authorized uses. Then alerting the company of unauthorized uses. Just like antivirus software. Just a guess

https://fordauthority.com/2025/01/eminems-publisher-sues-ford-dealer-over-use-of-lose-yourself/

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