The wipers are available at over 210 participating Valvoline Instant Oil Change locations in 12 states.
Now in its fifth year, the campaign has raised more than $55,000 for NBCF. “This campaign gives back to the communities in which we serve. The pink wipers are a highly visible product that many Americans can rally behind. The blades allow individuals who have been affected or know someone affected by breast cancer to show their support” states Don Smith, founder and CEO of the Valvoline Instant Oil Change franchisee.
Valvoline Instant Oil Change will be kicking off the month long campaign October 1st with a ‘Pink Out Day’ including pink give-a-ways at participating locations. Double donations will be made to NBCF on pink wipers sold this day. For more information and a location list visit http://www.vioc.com/pink-wipers , and follow the campaign with #PinkOilChange.
The Ursery family that owns the Valvoline Instant Oil Change location in Clarkeville Tennessee
decided that it would make a bigger impact if they painted their Wilma Boulevard store pink, in honor of Breast Cancer Awareness.
“During the month of October, we will donate $2.00 for every oil change to the Sarah Cannon Research Center, to help fund the research into a cure for Cancer. We will also encourage our customers to make a donation that will go directly to this campaign,” said Candace Ursery. “We will also host a cook-out on October 11th at our “pink” facility where we will be grilling hot dogs and hamburgers, and invite everyone out to enjoy the food and make a donation to our campaign.”