the photograph is by Gary He, who has traveled to 50 countries and photographed McDonalds for his atlas book!
McDonald's localized menu items are the project's raison d'être—and why the chain has dominated around the world.
Hundreds of photographs of items purchased from a McDonald's restaurant in around fifty countries are presented as they appear to a customer: no photo studio food styling tricks like using fake ingredients, and no avocados or cutting boards on the side to give the scene extra vibes. Just the items on a clean background.
Nice design of the book cover!
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