It has a unique hood ornament that isn't in the Hood Ornament ID Guide http://justacarguy.blogspot.com/2010/08/hood-ornament-identifiaction-guide.html
Chris http://chrisoncars.com/ knew exactly what this was
The mystery car on your blog is a ’39 Matford. The Matfords were a joint venture between French maker Mathis and Ford. They came with either V-8/60 or V-8/85 power. I think this one would’ve been a 60 car. There are photos of other Mathis cars that have a more ornate grille. Those probably got the 85s. How I know this shit, I have no idea.
’38 was very similar
Here’s a shot of the ’37 ornament: