Hertz would really like everyone to forget the new expensive return inspection process for rental cars... this is a damn good distraction, Golden Retrievers!

the easier way to get out of the public eye, for all the bad publicity that Hertz created with the incredibly expensive rental car return scanning, would be to have the dogs there when they hand over that bill. 

Hertz wouldn't need to charge their customers so much, if they didn't pay Tom Brady to schill for the rental cars. 

The Hertz ‘Gold Squad,’ made their debut at Dallas Fort Worth International Airport and if this publicity is to be believed, will surprise travelers in additional cities like Chicago, San Diego and Atlanta

that's seriously high caliber adorable marketing right there. 

https://www.businesswire.com/news/home/20250825320295/en/Hertz-Brings-Golden-Retriever-Gold-Squad-to-Airports-Nationwide

https://www.hertz.com/us/en/programs/gold-squad

https://www.facebook.com/hertz/