Bob Ferguson, now head of Cadillac, drove a 1976 Mustang II, powered by a 302-cc V8 engine.
Bill Peffer, Cadillac's U.S. VP of sales and service, also started off with a Ford, a 1987 Mustang GT.
Andy Goss of Britain, now president of Jaguar Land Rover North America, had a 1981 Mini, in russet brown.
CEO of BMW North America Ludwig Willisch had a 1958 Beetle, about 20 years old by the time he got his hands on it. It was not a unique choice, he said: "In my generation, the probability of driving a Beetle is very high, because at that time Beetle had about 50% market share," he explained. "Especially for poor students, it had close to 100% market share."
For more: http://www.businessinsider.com/top-auto-execs-reveal-their-first-car-2014-2
Bill Peffer, Cadillac's U.S. VP of sales and service, also started off with a Ford, a 1987 Mustang GT.
Andy Goss of Britain, now president of Jaguar Land Rover North America, had a 1981 Mini, in russet brown.
CEO of BMW North America Ludwig Willisch had a 1958 Beetle, about 20 years old by the time he got his hands on it. It was not a unique choice, he said: "In my generation, the probability of driving a Beetle is very high, because at that time Beetle had about 50% market share," he explained. "Especially for poor students, it had close to 100% market share."
For more: http://www.businessinsider.com/top-auto-execs-reveal-their-first-car-2014-2
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