The concept relies on a special kind of coating called Invisible Shade. (It’s produced by StreetBond, a GAF company.) Eliot Wall, StreetBond’s general manager, explains that Invisible Shade comes with additives that don’t just reflect visible light (like conventional white paint) but also infrared light (IR). (Sunlight consists of both types, but IR light accounts for most of the heat.)
The post about Qatar was https://justacarguy.blogspot.com/2022/06/there-is-blue-road-in-doja-qatar-pilot.html and they had begun experimenting in 2019, to get ready for the 2022 World Cup
earlier, in 2019, streets in Los Angeles were coated in a greyish-white material called "CoolSeal" which made the road surface 5°C cooler than the average temperature of a black, asphalt surface.
so In about 35 years we might have that available for roof shingles on houses?
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