I've posted about Ridgid a couple of times, they are famous for their pipe wrenches for all time, that was where they got started, but then they went viral for the Petty Pin Up girls using the various pipe thread cutters etc, and have since branched out into a lot of other tools for the plumbing industry
Previous posts at https://justacarguy.blogspot.com/search?q=ridgid including the Raquel Welch advertising, Petty pin ups
Or see https://dangerousminds.net/comments/pinups_pvc_pipes_the_vintage_bathing_beauties_of_the_ridgid_tool_company_ca for the 1960s and 70s pinup calendars, or https://www.tumbex.com/higherentity.tumblr/posts?tag=ridgid
in 1956, they even loaded a trailer and went on a road show type tour, probably inspired by the GM FuturLiners of the early 50s
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