The Hackney Brothers Body Company of Wilson, North Carolina, insulated the body of this 1965 C50 Draft Beer truck back when it was new, and reportedly delivered refreshments for a Miller Brewing distributor all the way up through the 1990s.

https://bringatrailer.com/listing/1965-chevrolet-c50-hackney-body-draft-beer-truck

https://bringatrailer.com/editorial/weekly-weird-and-wonderful/

Image of five types of automobile bodies produced by the Anheuser Busch Vehicle Department, including the Bevo Boat and Horse Van.

 

Early 1930's - An Anheuser-Busch ice cream truck during prohibition. On the other hand, imagine ice cold beer in the ice cream freezer... in a tiny Bantam... odd choice of vehicle 

1924 Anheuser-Busch Ginger Ale Boatmobile

five types of automobile bodies produced by the Anheuser Busch Vehicle Department, including the Bevo Boat and Horse Van

http://www.coachbuilt.com/bui/a/anheuser_busch/anheuser_busch.htm
https://www.history.com/articles/brewers-under-prohibition-miller-coors-busch-yuengling-pabst

http://www.coachbuilt.com/bui/a/anheuser_busch/anheuser_busch.htm

The invention of refrigeration by Carl von Linde in the 1870s was a direct response to brewers needing cool storage for bottom-fermented lagers, which need cold temps to ferment properly.

The ability to produce and distribute cold beer led to the growth of massive brewing empires

 Mechanical refrigeration was actually a response to the needs of brewers, since the process of brewing and fermentation required natural cooling of the fermenting beer. That is often why the best beer came from cold, northern European climates, but even then, it could often not be brewed year round. Milwaukeans had prime access to ice from the lake water, which may have helped the success of brewing in the city.

 Cold storage made cold, crisp lagers widely available, leading to their immense popularity and eclipsing traditional, warmer-served ales 

https://www.forbes.com/sites/drsarahbond/2016/07/31/pass-me-a-cold-one-a-short-history-of-refrigerating-wine-and-beer/

https://northamericanbrewers.org/warm-beer/

https://forums.aaca.org/topic/341211-period-images-to-relieve-some-of-the-stress/page/677/

the true test of an aircraft’s load capability is the amount of beer it can get airborne

https://thejivebombers.com/2019/09/09/alaska-aviation-in-days-of-yore

good advertising method

https://www.facebook.com/photo?fbid=236775589155700&set=gm.3567316826817014&idorvanity=1665005850381464

strange little delivery truck pulling that trailer, which has regular size wheels most likely, so, what manufacture made that truck? Austin/Bantam is the easy answer, because it's tiny - but is that a correct guess?

A Rhode Island stole a beer delivery truck, full of beer bottles and kegs, leading officers on a low-speed chase.

https://www.powernationtv.com/post/man-steals-beer-truck-leads-police-on-slow-speed-chase

I wonder if they could haul more beer if they'd built racks or some, maybe a trailer?

looks like dual tires on the back rim

https://www.jalopyjournal.com/forum/threads/vintage-shots-from-days-gone-by-part-2.1154030/page-34#post-13140821

1937

https://www.flickr.com/photos/north-carolina-state-archives/3615061404/

White Motor Exhibit at the Great Lakes Exposition in Cleveland Ohio. 1936, 1937

above back left, national park tour bus

https://www.facebook.com/groups/582589785103319/permalink/2691106497584960/
https://clevelandhistorical.org/index.php/files/show/7165
https://www.flickr.com/photos/autohistorian/with/5130987304/

two '29 Ford taxi's which have been converted to delivery vehicles by painting over the side windows (homemade sedan deliveries) and a Model AA School Bus with a drivers side door

taken May 25, 1934 in front of the Texas Capitol Building in Austin

the Model A Ford Taxi had the lowest production of all 1929 Model A's other than the Town Car (4,576 vs. 913).
 In fact, Ford made more A-400 Convertible Sedans in 1931 than they made Taxi's in 1929
(4,864 vs. 4,576)

http://forums.aaca.org/topic/207364-vintage-delivery-trucks-on-main-street-usa-a-pictorial/?do=findComment&comment=1086072

Columbia Electric Anheuser Busch Budweiser delivery electric trucks

 http://aacalibrary.tumblr.com/page/6

This Mack delivery truck has me wondering how many beer companies have existed and folded in the USA

https://www.flickr.com/photos/39411748@N06/6930799347/

good idea

https://www.facebook.com/groups/617321618289389/permalink/1425669297454613/

What is the deal with lite beer truck drivers? Why do they want to drive down this hill?

Jones St in San Fransico

Miller sedan delivery

http://prova275.tumblr.com/page/13

used car lot during WW2

https://www.facebook.com/RampRooster/photos/pcb.457612891106427/457612827773100/?type=3&theater

How much beer did they promise him?

https://www.facebook.com/groups/479965145420758/

Why hasn't Budweiser ever had someone make a corporate beer delivery semi like this? Everyone else in hot rodding has used a keg as a gas tank, why hasn't Budweiser used an oversized one for delivery to events?

This is the artwork of Chris Brown, http://brownautodesign.com/  I found it in Masters of Chicken Scratch Vol 2

Caradisiac posted a couple European ones http://justacarguy.blogspot.com/2010/10/trucking-used-for-advertising-quite.html but nothing this cool

Coors delivery, 1910. A Frayer-Miller truck, and in Golden Colorado. The original is in the Denver Public Library, and Steve is simply amazing to find out all that!

Check out the horn!

Found on https://www.facebook.com/groups/1631935880418477/?fref=nf

http://digital.denverlibrary.org/cdm/singleitem/collection/p15330coll22/id/9052/rec/1

With the flag in the background, and that big yard, I think that might be a state capital

One early beer truck, looks like 1915ish by the porcelain plate

found on the Hamb