Exactly HOW does grease and oil improve the way a car starts? Uh huh.., an example of nonsense advertising one product vs the competition when all of it is identical (gas, oil, filters, etc)
It's called "differentiation".Claim some feature that everyone has as your own before they think of claiming it. Of course, back in the day (what a trite phrase for "when I was younger"!) , before multiple viscosity oils, we switched to a lighter oil for easier starting on cold mornings. Unless, that is, you were driving an even older, pre-war car like mine and ran 40 weight recycled oil bought in 5 gallon cans year round!
At the likely time of this ad, multi-weight oil was not universal, so I can certainly see changing to winter oil. It's definitely a drag trying to start a car with 30 or 40 weight oil in winter. But I don't recall running into winter-weight grease except perhaps for differentials or transmissions, in which thick oil was often referred to as grease.
It's called "differentiation".Claim some feature that everyone has as your own before they think of claiming it. Of course, back in the day (what a trite phrase for "when I was younger"!) , before multiple viscosity oils, we switched to a lighter oil for easier starting on cold mornings. Unless, that is, you were driving an even older, pre-war car like mine and ran 40 weight recycled oil bought in 5 gallon cans year round!
ReplyDeleteI think 40 weight is what I want in my big block Mopar... keep the friction minimized!
DeleteAt the likely time of this ad, multi-weight oil was not universal, so I can certainly see changing to winter oil. It's definitely a drag trying to start a car with 30 or 40 weight oil in winter. But I don't recall running into winter-weight grease except perhaps for differentials or transmissions, in which thick oil was often referred to as grease.
ReplyDelete