William Helburn was the go-to photographer for many of the top advertising agencies in New York in the 1950s and 1960s, as well as cars and cosmetics, Helburn shot Coca-Cola, Canada Dry, whiskeys, clothing lines, airlines, etc

Buick LeSabre Coral Gables, 1964

 William Helburn's playful images are now some of the most memorable and compelling of the era, injecting humor, frivolity and a mischievous ‘shock value’ into the austere world of fashion photography and advertising.

Some very famous people posed for Helburn, including Paul Newman, Sharon Tate, 

Carmen Dell’Orefice and Betsy Pickering on top of a Fifth Avenue bus in New York, 1958

Anne St. Marie, Park Avenue, New York, NY, 1958

Dovima, Jet Pilot, 1954

https://www.anothermag.com/art-photography/4071/getting-to-know-photographer-william-helburn

for the best gallery, https://www.artsy.net/artist/william-helburn

or hit the library to see the book,  https://www.amazon.com/William-Helburn-Mid-Century-Advertising-Photography/dp/0500517657